ChannelAssist today unveiled milestone release 5.0 of its PRM Plus platform, which introduces a number of enhancements in the realm of usage tracking, analysis and reporting. Featured in this latest release is an improved usage reporting tool, allowing clients to view, track and report on site hits, visits, unique users and page-by-page activity of each site session.
“PRM Plus 5.0 offers our clients a very detailed look at how their programs are doing,” says Lonnie Warner of ChannelAssist. “Our site activity reporting tells the true story of how our sites are operating, and can offer valuable insight into what areas of the site that are truly capturing users’ attention.” The user activity reporting feature also reports in detail on the usage of rich content resources such as video media. “Having the ability to know what aspects of your program are striking a chord with your user base is incredibly valuable, and allows our clients to be truly responsive to their users’ needs,” adds Brian Deck, ChannelAssist COO, CTO. “This level of detail can truly provide our clients with a strategic advantage.”
